Cokenomics

Coke is relieving the economic pressures of the nation by offering the best diet drink ever, Coke Zero, for just 99 cents. Sounds like a great deal until you see the bottle is a measly 16 ounces. Granted, our grandparents could get through a whole day with an 8-ounce bottle of Coca-Cola, but we're the Big Gulp generation. We super-size our fries and at the movies we buy tubs of popcorn that we could live in should we become homeless.

I can't find a dadgum 20-ounce bottle of Coke Zero now to save my life. Give a caffeine addict a break! I'm stuck with nasty Diet Pepsi or Pepsi One. And by the way, Coke Zero has zero calories and Pepsi One has one calorie. Come on, PepsiCo, step it up and knock out that last calorie! You can do it!

I've never understood soda economics. You go into a convenience store (oxymoron alert) and they've got a 20-ounce for $1.35, a 16-ounce for 99 cents or a 2-liter for $1.19. Who else prices like that?

"Yeah, we've got the '74 Pinto for $10,000, the '94 Cavalier for $20,000 and the brand new Porsche for $2,500. What's it gonna be?"